James E. Grunig
James E. Grunig (Ph.D. University of Wisconsin, 1968), Professor Emeritus, is the
coauthor of Managing Public Relations, Public Relations Techniques, Manager's Guide
to Excellence in Public Relations and Communication Management, and Excellent
Public Relations and Effective Organizations: A Study of Communication Management
in Three Countries. He was editor of Excellence in Public Relations and
Communication Management. He has published 250 articles, books, chapters,
papers, and reports. Grunig was named the first winner of the Pathfinder Award for
excellence in academic research on public relations by the Institute for Public
Relations Research and Education in 1984. In 1989, he received the Outstanding
Educator Award of the Public Relations Society of America. In 1992, the PRSA
Foundation awarded him the Jackson, Jackson & Wagner award for outstanding
behavioral science research. He won the most prestigious lifetime award of the
Association for Education in Journalism and Mass Communication (AEJMC) in 2000,
the Paul J. Deutschmann Award for Excellence in Research. In 2002, he was awarded
the James W. Schwartz Award for Distinguished Service to Journalism and
Communication by an alumnus of the Greenlee School of Journalism and
Communication, Iowa State University. In 2005, he received the highest award of
the Institute for Public Relations, the Alexander Hamilton Medal for Lifetime
Contributions to Professional Public Relations, and the Dr. Hamid Notghi Prize for
Career Achievement in Public Relations from the Kargozar Public Relations Institute,
Tehran, Iran. In 2006, he delivered the annual distinguished lecture of the Institute
for Public Relations and was awarded an honorary doctorate by the Universidad San
Martin de Porres of Lima, Peru. He directed the $400,000 research project for the
IABC Research Foundation on excellence in public relations and communication
management. Selected Publications: Grunig, J. E. (2006). Furnishing the edifice:
Ongoing research on public relations as a strategic management function. Journal of
Public Relations Research, 18, 151-176. Yang, S. U., & Grunig, J.E. (2005).
Decomposing organizational reputation: The effects of organization-public
relationship outcomes on cognitive representations of organizations and evaluations
of organizational performance. Journal of Communication Management, 9, 305-325.